In 2020, when the world was ablaze, Candace Cui founded dearcandace.com, an anonymous sounding board for thoughtful words, personal stories, and a dose of levity. WHY DO WE AVOID THE HARD THING?, her 90 page book, carries 25 questions across four sections, touching on life, love, and impossible choices. Carissa Potter created the art, Christina Labey did the book design, and People I've Loved published it all - a 4.75 x 8.5 inch tome with passion, energy, and inspiration. So why do we shy away from the difficult? That's what this book helps us answer.